Archive for February 22nd, 2008

Why pay, when Google is free?

Why would anyone want to pay to be in a Business Directory when Google is free?

This is a question we get asked often. Our response is simple:

  • there is no control on what is indexed in Google, your page might not be indexed
  • there is no control over what information from the page is shown in the search results
  • there is no control on what keywords you are found on
  • there is no control over how many pages are indexed in Google
  • if you are indexed, you are fighting for first place with the rest of your industry, and maybe even the rest of Australia or worse yet, the rest of the world
  • if you’re a small or start-up business, you’ll be disadvantaged because your results in Google also depend on things like how many websites link to yours
  • how many times have you clicked on Google results and found they’re not relevant to your local search?

We create the pages so that Google can be used as an additional entry into the business listings. Not only can potential buyers find your listings on clickfind, but also in Google and other search engines. Have a look at our marketing diagram to see how Google comes into play

Add your business to a business directory

Add comment February 22, 2008


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